During the Rolex Kentucky Three-Day Event, Purina Mills, LLC announced its pledge to donate $125,000 in feed to American Horse Council’s Unwanted Horse Coalition (UHC). The donation will support A Home for Every Horse, a program dedicated to finding homes for horses in need of adoption or fostering. Purina’s goal is to donate a half ton of Purina® Strategy® horse feeds to 400 rescue shelters. Purina® Strategy® horse feeds are a high-performance feed that have provided more than one billion feedings to horses of all ages and lifestyles. A portion of every bag sold will help fuel the contribution, giving horse owners the opportunity to help. A Home for Every Horse was initiated by Equine Network and gives rescue shelters an effective, online method to place horses with loving families interested in adoption or fostering. A Home for Every Horse works under the Unwanted Horse Coalition, an organization that promotes responsible equine ownership. “Helping to find homes for horses in need is an ambitious undertaking, and we at Purina believe it’s critical for organizations across the equine industry to come together in a united effort to help address this growing issue,” said Dave Hoogmoed, president of Purina Mills. “With thousands of horses across the country in need of shelter and nutrition, we must increase education and awareness about horse ownership, care, and adoption.” To learn more about the partnership between the Unwanted Horse Coalition and Purina® Horse Feed, visit www.feedyourstrategy.com.
Published July 2012 Issue