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Zoetis Equine Launches the “Buy Less Dewormer” Campaign

Buy Less Dewormer

The effort aims to raise awareness for AAEP-recommended deworming practices and the risk posed by improper deworming PARSIPPANY, N.J. (April 23, 2025)—Zoetis Inc., the world’s leading animal health company, has launched an awareness campaign encouraging horse owners to rethink their deworming practices and potentially buy less dewormer. The campaign comes … Read More

Business Profile: Thompson Serenity Stables

hoof rehabilitation

Meike Horrer Combines Classical Dressage and Hoof Rehabilitation What is the name and location of your business? Thompson Serenity Stables LLC is located in Ferndale, Washington. We specialize in classical dressage training and hoof rehabilitation, with a focus on restoring and maintaining whole horse soundness. How and why did you start Thompson Serenity Stables? … Read More

HORSE CARE BRAND FARNAM UNVEILS BOLD NEW BRAND VISION, REINFORCING ITS LEADERSHIP IN EQUINE CARE FOR THE NEXT GENERATION

FARNAM
The Castellows. Photo Courtesy Farnam.

With a refreshed identity, updated loyalty program, and expanded community partnerships, Farnam sets the stage for the future of horse care. PHOENIX, AZ (April 3, 2025) —Farnam, a trusted name in horse care for over 75 years and part of the Central Garden & Pet Company portfolio (NASDAQ: CENT) (NASDAQ: … Read More

New & Noteworthy: Farnam® Launches Revitalized Brand and Summer Sweepstakes

Farnam horse care products
The Castellows. Photo Courtesy Farnam.

Farnam, a trusted name in horse care for over 75 years, is introducing a revitalized brand identity that honors its legacy while boldly stepping into the future. As part of the brand’s transformation, Farnam is updating its loyalty program, now called Farnam Rewards, to offer an improved customer experience. Members … Read More

Cover Story: EquiAgent and the Equestrian Real Estate Academy

EquiAgent
Photo by Beth Piper Photography

New Course and Designation Creates Opportunity for Real Estate Professionals Equestrians belong to a unique club. We have more in common with one another than not. Our shared love of the horse and our passion for riding, training, and competing brings us together and bonds us. Horse people know what’s … Read More

New & Noteworthy: Book of Barn Hacks Makes Life Easier Around the Barn

Book of Barn Hacks
Image Courtesy Riders of a Certain Age™

Riders of a Certain Age™ is excited to announce the release of The Riders of a Certain Age Book of Barn Hacks. This 120-page, digest-sized book is filled with over 1000 ideas to make life easier around the barn and better for your horses. It focuses on practical techniques for … Read More

Media Barn: New in Books – The Dutchess of Chadwick

The Dutchess of Chadwick
Cover Artwork: From original oil on canvas painting “Waves Apart” by artist Nikki Alvin-Smith

Grand Prix Dressage Competitor Writes Novel Professional writer and Grand Prix dressage competitor Nikki Alvin-Smith is pleased to share news of her latest creative work, The Dutchess of Chadwick. “This is a new avenue for me—a tree-lined one replete with parasols, paramours and passion set in the Gilded Age, with … Read More

Resilience & Self-Regulation: 1-Day Mindfulness With Horses Workshop – September 13th, 2025 – Bellingham, WA

As women over 40, you often face relentless stress and burnout for simply being a master of “all the things”. It can leave you feeling depleted, and that’s why we created this program. This summer, we invite you to join us for a one-day, equine‑assisted mindfulness-based stress management program. This … Read More

Fire Mountain Trail 5 Generation Sportsman ONLINE Auction #1 (of 3) – April 23rd-29th, 2025 – Sedro Woolley, WA

We have been here at this location accumulating STUFF for over 35 years, AND we have 5 generations of GREAT STUFF that we are dealing with! A friend suggested that we have an “on-line” sale – So here we go ! See event info here: https://horsesource.org/event/fire-mountain-trail-5-generation-sportsman-online-auction-1-of-3 PressNews from the horse … Read More

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